Skip to main content
Blog

In 1953, 4×4 pioneer Mark A. Smith organized the first-ever Jeep Jamboree across the Sierra Nevada Mountains by way of the old Rubicon Trail, and Jeep Jamborees have been an off-road tradition ever since.

Jeep® Jamborees are off-road adventure weekends that bring together the outdoors, down-to-earth people, and their Jeep 4x4s. These off-road treks have a long tradition dating back to 1953 when 4×4 pioneer Mark A. Smith organized the firstever Jeep Jamboree and voyaged across the Sierra Nevada Mountains by way of the old Rubicon Trail. In 1954, Willys Motors — then manufacturer of Jeep vehicles — became involved with the adventure, and Jeep Jamborees have been an off-road tradition ever since.

Jeep Off-Road Hall of Fame and the Explorers Club member, Mark A. Smith also led the 1978-79 Expedicion de las Americas — a 20,000-mile odyssey from the bottom of South America to the top of North America, crossing the infamous Darien Gap — and headed the 1987 Camel Trophy expedition in Madagascar. Since founding Jeep Jamboree USA in 1982, Mark has become a Jeep brand consultant and has conducted intensive training for the U.S. Army Special Forces and law-enforcement agencies. Jeep Jamboree USA conducts over 30 family-oriented Jeep 4×4 trips nationwide and is truly a family business. President and CEO Pearse Umlauf, who has run the day-to-day operations for 12 years, has worked side-by-side with the Smith family to ensure every part of Mark’s vision was fulfilled. Umlauf at the helm of the operation is committed to not only seeing Mark’s vision for the off-roading community fulfilled in every event, but he is also devoted to a business that is family run and continues to seize opportunities for growth and expansion that align with the company’s core values.

For more information, as well as great products that you'll want to take on your next Jeep Jamboree adventure, check our our Jeep Jamboree USA page.

Top Jeep Articles

  • October 3, 2024
  • 4 min read
Stellantis Recalls Nearly 200K Jeep Hybrid Vehicles Due To Fire Risk
Automaker advises owners to park outside and away from structures until fix is implemented.
READ MORE
Jeep Bumper Guide: Stubby VS Full VS Mid Width
  • October 1, 2024
  • 5 min read
Differences Between Full, Mid-Width Or Stubby Bumpers
With the amount of aftermarket bumpers around, it can quickly become confusing which one is best. We break down three of the most popular
READ MORE
  • September 27, 2024
  • 9 min read
What Is The Best Jeep Wrangler Engine?
With more powerplant options than ever, is there really one that stands out against the crowd?
READ MORE
  • September 24, 2024
  • 7 min read
Top Five Jeep Full Soft Tops
Whether your soft top hardware is in good shape, or you need a full replacement, these top can all have you, er, covered.
READ MORE
  • September 23, 2024
  • 10 min read
How To Choose The Best Tires For Your Jeep Wrangler
Deciding on the best rubber for your vehicle involves more than just what a friend, or someone in your Jeep group recommends. It should really reflect your needs and goals, as well as your future plans.
READ MORE
  • September 20, 2024
  • 4 min read
Jeep Announces 2025 Wrangler And Gladiator Model Changes
Brand swaps up transmission offerings, adds convenience and rolls out two color new color choices.
READ MORE